Ready, Set, Go! 2013 is Underway.

The beginning of the year is a great time for reflection.  Even if your marketing campaign is right in the middle of its life-cycle, you should still use the first few weeks of January to look back on your past execution and analyze.  What worked?  What didn’t work?   What needs some editing?  Now is not only a great time to get things organized, but to review and optimize your marketing efforts.  Reflect on the goals of 2012, both met and unmet, to see what you can do now to have the best 2013 possible.